A new Harvard Business Review study reveals that the 10% of Twitter users account for over 90% of Twitter messages sent. That’s a more lopsided ratio than even Wikipedia, where 15% of editors account for 90% of all edits or social networks where the top 10% of most active users create 30% of all activity.
What’s it mean? Bill Heil and Mikolaj Piskorski, who wrote up the study for HBR, conclude:
This implies that Twitter’s resembles more of a one-way, one-to-many publishing service more than a two-way, peer-to-peer communication network.
One Response to “10% Of Twitter Users Account For 90% Of Twitter Activity”
Leave a Reply
-
Virgin Atlantic, Red Bull Claim Promoted Tweets ROI
-
Millennials Bright Spot for Future of Recession-Affected U.S. Foodservice Industry
-
White House Obesity Plan Mixes Carrots With Sticks
- How Booze Survived the Recession and What to Watch for in the Next 12 Months
- Discounts Have Restaurants Eating Own Lunch?
This describes our own Catherine Dezavedo perfectly.